Navigate Changing Markets with Versatile Product Strategies
Aversatility helps companies discover product opportunities, build stronger product organizations, and leverage AI to accelerate innovation.
20+ years of trusted product leadership experience across SaaS, HR Tech, Ed Tech, AI, and platform solutions and companies
How We Help Organizations Move Forward
Fractional Product Leader / CPO
Build a Product Organization That Scales
Product Operating Model
Roadmap & Prioritization Frameworks
Customer Insight Programs
Product Leadership Coaching
Product & Market Strategy Evolution
Clarify Product Vision and Strategy
Portfolio & Product Assessment
Market & Customer Insight
Roadmap Vision Alignment
Market Opportunity Growth Strategy
AI-Powered Product Organizations
Accelerate Product Innovation with AI
AI Product Workflows
AI-Driven Discovery
AI Research Copilots
Org Enablement & Adoption
Every Market is a Landscape to Navigate
Some companies wander through their market.
Others learn to read the terrain.
Aversatility helps leadership teams understand the forces shaping their industry and chart the most effective product strategy path forward.
How We Work
A Practical Approach to Product Strategy
DISCOVER: Understand the terrain
We analyze product strategy, market dynamics, and internal product practices.
DESIGN: Chart the path forward
We develop product strategy, operating models, frameworks, and opportunity roadmaps.
EXECUTE: Move the organization forward
We work alongside leadership teams and with product managers to implement strategy and strengthen product leadership.
About Us
Perspective Matters
Joshua Aversa brings more than 20 years of experience helping organizations navigate complex product landscapes and identify emerging opportunities.
He has led product management, product strategy, market strategy, analytics, research, and innovation initiatives across SaaS platforms as a product leader in early EdTech and HR Tech companies during their growth as they scaled to market leaders.
Joshua has launched 0→1 platform products across workflow, CRM, mobile, AI, and analytics; built market segmentation and future-sensing capabilities to guide growth; translated market signals and advised C-suite executives through high-impact strategic decisions; and has presented insights to executives, industry leaders, and conferences around the world.
Through Aversatility, he partners with leadership teams to build stronger product organizations → and to identify where to go next.
